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The office seems like a safe and injury-free workplace but that’s because its dangers are not sudden, they creep and take their time. You may see an office and think that it is the safest work environment around. But it all depends on how you define safe and injury-free. The dangers that lurk in an office are slow-moving and are hardly noticeable in the short-term. A heavy machine can fall on you at a factory

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Create Catchy Subject Line

Want to create clickable content with a catchy subject line? Read on. Have you heard the phrase, ‘don’t judge a book by its cover’? Well, when it comes to emails, you can scrap that thinking. Despite what many say, people do judge emails solely by their subject lines. As a business, you know that creating great content to go in your communications is important. What’s equally as important is getting prospects and clients to follow through

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Marketing Mistakes Focus Less on Your Company

Pay attention to your word choice when writing a marketing piece so you can appeal to the consumer. Don’t underestimate the power of words. They yield great power in helping you effectively communicate with your customers. When it comes to your marketing strategy, your word choice can make a huge impact on how the content is received. Perhaps one of the biggest mistakes made when writing a marketing piece is focusing too much on your

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